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Have you ever been in confusion how to present your product attractively? Or are you figuring out the best way to raise your brand awareness among other competitors? Custom packaging can help you accomplish these tasks. Yes, you read that correctly! To make your packaging look convincing, you need to decide between emboss vs deboss. The two printing techniques are ideal for making your packaging look more captivating. But how should you choose the best one? Let’s discuss more about important things you need to know about these innovative printing techniques!
Know the Difference Between Emboss and Deboss Process
To choose wisely between the two techniques, you should at least have a rough idea of both techniques. Additionally, knowing how to best use processes and techniques will be a good idea. Let’s start exploring the difference between emboss and deboss process.
What is Embossed Packaging?
This technique ends up being one of the most popular printing techniques for many brands from different industries. It helps to highlight specific areas or details. This will eventually help you create a strong aesthetic impression to grab more customers to pay attention. After embossing, the surface of your product packaging will tend to rise. You can feel the waves in the embossed part of your product packaging when you touch it.
The embossing technique is famous for printing various products such as:
- Business cards
- Wedding cards
- Product labels
- And other types
To be noted, this printing technique can be very complicated as it limits the amount per print. Yet, of course, the finished product will be eye-catching and unique.
What About Debossed Packaging?
Unlike embossing, this technique is a process in which details sink into the surface of the packaging. Not only is the whole process will be a lot cheaper. More than that, applying this technique will help you enhance the look and feel of your bespoke product packaging.
You will need high-quality packaging material to make a perfect debossed application. Accordingly, the average weight of the material should be more than 300gsm.
This technique is perfect for printing products such as:
- Paper box printing
- Invitation printing
- Postcard printing
- Catalog printing
- And more
Moreover, the debossing technique will not affect the back side of your packaging. The best part is that this technique works well alone, or you can also combine it with the embossing technique.
The Printing Process of Embossing Vs Debossing
Basically, both embossing vs debossing processes typically involve six steps, which are:
- Gather all the ideas and sketch the designs
- Limit the area to be embossed. Meanwhile, the debossing is to fix the stamping position. Consider avoiding applying it to the back side of your packaging.
- Create an embossed or debossed copper shape. Do note that this step requires great care and attention to detail. By focusing on the step, you can ensure that your product packaging will be perfect and of the finest quality.
- Print your packaging according to the original instructional design
- Ensure to create a shape for pressurization according to the shape with external force
- Process your final products such as lamination, cutting, and more
Debossing Vs Embossing – The Benefits of Applying the Techniques
Speaking of debossing vs embossing, both techniques provide tremendous benefits for your business to grab. In fact, many brands apply these innovative printing techniques to their marketing and brand-building strategies.
So, what are the benefits you can eventually grab by applying these techniques?
Here they are!
- Helps to get immediate attention and product differentiation
- Facilitates in providing a memorable experience for their consumers
- Provides a higher recall value and brand recognition
- Offers higher benefits than the costs, along with excellent ROI
Applying these printing techniques will be an easy way to elevate your branding. The most important thing to note is that both methods will help you progress your packaging design to the next level.
Important Things to Consider from Deboss Vs Emboss Techniques
When it comes to choosing and applying deboss vs emboss techniques, there are some important things you need to consider. For example, you should note that not all images can be embossed here. Thus, spending a little time designing your product packaging can save you money and time in the long run. What’s more, you should also consider the things below!
Start to Focus On the Vector Graphics
If you decide to work with a packaging supplier, you should ask the designers to submit the final design as a vector file. This way, they can easily transfer the file to the embossing machine. The main reason for this is that vector graphics are actually more composed than mathematical rules. Hence, the graphics will allow you to increase or decrease the size without sacrificing quality.
Apply the technique to the ideal part of your packaging design
The embossing technique will work perfectly for:
- Small patterns and decorations
In brief, we can say that there is no any strict rule you should note in this context, actually. However, both embossing and debossing techniques look best when you use them as inflections.
Both Techniques Work Better On Simple Artwork
The two techniques literally add dimension to 2D images. This is how the two techniques will work better on simple artwork. How?
Embossing imparts shading, color, or indication to the artwork. Therefore, using congested graphics can lead to inaccurate results. Instead, applying it to simple artworks will be better. Note that the deepest area should occupy most of the packaging design for multi-level embossing. Additionally, applying too deep an embossing technique to a small part of a design can easily tear the packaging.
Yes, you should avoid applying the embossing technique to most of your artwork. As an alternative, you can go with thicker paper for better results. The most effective parts to emboss are detailed molds and thick paper stock. Applying the technique to the correct part allows you to bring out depth and detail in the images and text.
Pay Attention to the Back Side of Your Retail Packaging Boxes
The embossing technique will impact the design of this area. You might think of this as limiting the embossing techniques. On the other hand, focusing on the proper application can give your packaging a really nice look.
Whether you will apply the embossing or debossing techniques, they will make your packaging stand out.
For example, the embossing technique can be used to create beautiful retail packaging boxes that look more trendy. Or else, you can create beautiful wedding invitations that embody a glorious day.
Yes, the cost of the two techniques might differ slightly from standard printing applications. However, in the end, you will find that these techniques are worthy of serving your printing purpose. Most importantly, they will make your product packaging look more impressive.
Debossed Vs Embossed – Which One Should You Choose for Your Packaging?
When it comes to choosing the best one from debossed vs embossed, it will depend on how you want your packaging to appear. Additionally, you also need to consider the important points mentioned above. To choose the most suitable one for your packaging, you can get help from a professional packaging provider.
Overall, applying these innovative printing techniques is an easy way to make your products look more attractive. Eventually, choosing the most suitable one from emboss vs deboss technique will help you to take your packaging design to the next level. So, if you are ready to make your packaging look more premium with these techniques, you can work with CustomProductBoxes today!